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The artist donates £25,000 cash award to grassroots concert halls

The artist accepting Mercury Prize in Newcastle
Sam Fender won the honor last month in Newcastle

The artist has handed over the complete sum of his twenty-five thousand pound Mercury Prize cash to the trust for venues, which works to save the UK's small concert spaces.

The star was awarded the prize on 16 October as his third album People Watching was chosen as the top album of the previous year.

Fender has chosen to give the cash to the trust, in recognition of the vital role small stages played in his initial steps.

"I personally couldn't be pursuing what I am doing today if it weren't for all the shows I did around the area, and beyond, when I was just getting going," said the artist. "These locations are renowned, but they are struggling."

Beginning in 2023, over 150 of these spaces have shut down – approximately 16% of the entire UK sector.

In the last year, major artists including Pulp, Coldplay, Katy Perry and Sheeran have all aided the trust in its initiatives to help venues survive, by adding a minor surcharge to their admission fees, which goes to help smaller concert halls.

Fender also took part, raising over £100k on his live tour to help thirty-eight small stages across England, Scotland, and Wales.

The money supported locations that were confronting possible closure due to issues stemming from flooding, fire incidents and family tragedies, as well as regulatory hurdles, legal disputes and neighbor objections.

Additional spaces were granted funding support in modernizing facilities and sound and lighting systems that positively impacted musicians and audiences.

"The idea that money from shows in major spaces supports the smaller venues, where it kicks off for musicians like me, is just common sense," Sam Fender has stated.

The band Pulp in concert
Pulp are among the artists who gave their award prize money to non-profits

Fender is far from the only musician to donate his honor winnings to charitable organizations.

Back when the band received the prize in the mid-90s for their release their work, vocalist Jarvis Cocker announced that the band would donate their winnings to the organization War Child.

That year, artist Ms Dynamite split her bounty among multiple charities, like the children's charity and a Sickle Cell organization.

"I also contributed a thousand pounds to my local community centre, to their gymnastics class, because I trained in gymnastics when I was growing up and they lacked better apparatus," the artist told a publication.

In recent years, they donated their winnings to the youth organization that developed their group, as well as other independent music bodies.

And winners that year the group donated their winnings to a multiple sclerosis charity after a acquaintance was diagnosed the illness.

"The victory was sufficient," stated vocalist Heather Small. "The prize was the extra but we didn't need the bonus, because we had the cake. So our success impacted another person's life."

In the past week, the trust announced it had protected several local spots in the South East, by transferring them to public stewardship.

One venue in Southampton and The Croft in that location were acquired under the Own Our Venues initiative, which is funded by the arts council and supporters who buy "stakes" in the venues.

ML
The writer

Mark Lopez

Elara Vance is a creative director and video producer with over a decade of experience in visual storytelling and digital media production.

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